These are the reasons why an ORM should never be compromised for:-
· BAD WORD OF MOUTH CAN BE COSTLY:-
One bad review creates a thousand bad reviews. One bad customer creates a bad brand image and leads to loss of precious and loyal clientele.
An ORM identifies the negative feedback and settles the matter there and then, either by deleting the post, replying to it or solving the complaint. Thus it stops the negative chain of events which follows after a bad review or feedback.
· CREATES AWARENESS AND VISIBILITY-SHOW THEM WHAT YOU WANT TO SHOW THEM:-
With an ORM Services you show the customer what you want to show them. With an making your presence felt on blogs, web portals, review sites and shopping sites. Thus the awareness about your product increases and that leads to a positive image of your brand leading to more sales and profit.
· CREATES A NICHE AUDIENCE AND CUSTOMER LOYALTY:-
An ORM helps you locate and focus on your target audience. As a result your precious resources are not wasted and you can focus and maximize your sales and profit. Good positive reviews attract more such reviews and creates a niche clientele and customer loyalty.
· TRANSFORMS NEGATIVE INTO POSITIVE:-
Many times customers can be unhappy with the brand or service and this can be for various reasons, by responding to such feedback and providing solutions to issues, an ORM helps convert negative feedback to positive feedback, this increases the customer base and leads to more customers and thus profits.
· BUILDS CREDIBILITY AND TRUST:-
Most importantly an ORM builds credibility and trust in the minds of the customer. With this the customer becomes loyal and helps attract more customers through online reviews and word of mouth.
An ORM Services is a win-win proposition for all and it definitely leads to more visibility, conflict resolution, positive word of mouth and also more customers and profits.